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Social media management, SEO and website development services for businesses.

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4 Reasons Followers Unfollow Your Brand On Social Media

Every morning you reach over and grab your phone before you get out of bed. Time to check your social media before your day starts. You lay there with one eye open scrolling through your newsfeed when all of the sudden – an ad appears, and you decide to like the post and follow the brand. What made you do that? Perhaps the ad had an offer or incentive that sparked your interest? Maybe you’ve been visiting the same company’s website over and over because you cannot make up your mind […]

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140 True Twitter Characters Are Due To Arrive September 18th

September 18th is the “due date” for Twitter to roll out longer characters per tweet. There will still be 140 characters, however, this time it’s for real. What does this mean? It means photos, links, and @ mentions will not take up the 140 characters allowed per tweet. This exciting change was mentioned back in May, but is supposed to come around full swing next week. Originally the character count was going to be 100, but not too many people were happy about this. Regardless, adjusting the 140 count is great news […]

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Five Reasons Why Someone Else Should Manage Your Company’s Social Media

All businesses need social media- it’s the way of the digital world. Figuring out what platforms to use, what content to post, and how to post it is a full time job; right now, everyone in your company has three jobs each. Who do you delegate the job of social media manager to? Your best solution is to hire someone that is not a part of your company. At first this sounds like it does not make sense. Why would you hire someone that does not work with your product? Shouldn’t […]

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5 Reasons Your Company Needs Twitter Now

Twitter is one of the fastest moving social media platforms. By fastest, I mean it is efficient, and users are able to communicate in real time. Twitter can be somewhat controversial because there are no filters, and it does not censor users. The ability to post virtually anything you want (within 140 characters) is very powerful when managed correctly. Twitter lets you place your company in front of a captive audience. Let’s explore the top five reasons why your company needs Twitter now. Efficiency.Recently companies have been encouraging users to […]

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Social Media for Local Business Listings in 2016

As we close out 2015 and enter 2016, business owners are thinking of the “next big thing” to make their company stand out in the new year. New game plans, budgets, and ideas are swirling. Owners and colleagues are strategizing  new ways to boost business. Answers how to reach local consumers are being explored. These are also known as business new years resolutions. There is no need to drive yourself crazy – there is help. You may have heard of it – Managed Social Media. Most people assume that if […]

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What Is Your Company’s Social Media Personality?

Your employees, logo, and colors define your company’s personality. The consumer knows your product by name. They are a returning customer, because they know and trust your product. This is all based on people that do know. But what about customers that do not know? What if you had to introduce yourself through a social media outlet? What is your company’s social media personality like? The biggest mistake companies make with social media is inconsistency. This does not only relate to  posting on a consistent basis. It means keeping your brand relevant. Be […]

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Video Content Marketing Is Evolving

By now you have heard video content is leading the heavy-weight division of content marketing. For those who have been keeping an open ear to the social media trend, you understand video is captivating to an audience. More time is spent watching video rather than reading a post. Each social media platform is trying to out-perform the next when administering video content. MILE Social has embraced the evolution of video, and is applying the proper procedures to ensure the most views and engagements for clients. Continue reading and keep the […]

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Meerkat adds a twist to Real-Time Streaming

If you have not heard, real-time streaming just got better. Meerkat is an app that allows you to watch and stream live video.  It started off strictly linked to a Twitter profile.  However, over the course of me writing this blog, Meerkat has jumped on the Facebook train. The “producer” of the stream can post a link via the Meerkat app on the profile user’s timeline. The audience that chooses to follow this specific feed can interact and post comments during the live stream. And that’s just the basics. A similar live-streaming […]

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The Importance of Managing Social Media

Social media is evolving every day.  It can be overwhelming at times to keep up with most recent changes on Facebook and Twitter. Now you have to read about posting in addition to posting?  Who has the time for that?  How can someone running a business allocate the time to post or blog, while  managing their staff and updating accounting?  No one really has the extra time, but there are ways to make it work.  After all, social media has become a staple for success, and it is here to stay. […]

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Social Media Influencing Consumer Behavior

Social Media can grab consumers’ attention, but for how long?  It only takes about 3-4 seconds to make a first impression.  This is the amount of time you have to influence your audience that your product tops them all, and they basically need it in their lives. How does one resolve the difficult task to make a lasting impression on social media?  MILE Social suggests you increase your social media platforms, then increase your engagement on each platform. You want to send the message to the consumer to invest in your […]

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