Courtney Kwiatkowski

Picture this: It’s a typical Monday morning. Coffee in hand, you log into your analytics dashboard expecting to see the usual traffic patterns. Instead, your heart sinks. Your Google organic traffic has virtually disappeared overnight. This nightmare scenario became reality for one of our clients last December. Following Google’s November-December 2024 Core Updates, their thriving [...]

Let’s face it—online reviews can make or break a local business these days. As we’ll see in 2025, they’re not just nice to have; they’re essential for building trust, attracting new customers, and boosting your visibility in search results. Here at MILE Social, we’ve been tracking the latest trends and helping businesses like yours navigate [...]

In today’s digital landscape, having a strong online presence is crucial for businesses aiming to attract local customers. At MILE Social, we specialize in optimizing Google Maps listings and Google Business Profiles (GBP) to enhance visibility and connect you with clients in your area. Whether you’re a small local shop or a large enterprise, our [...]

The Importance of Verifying and Managing Your Google Maps Listing and Business Profile In today’s digital-first world, your online presence is often customers’ first impression of your business. One of the most critical aspects of that presence is your Google Maps listing and Google Business Profile. These tools make your business visible to potential customers [...]

The holiday season is in full swing, and while it’s ideal to begin your holiday marketing campaigns early, it’s not too late to implement a strategy that captures holiday shoppers’ attention. At MILE Social, we can help small businesses create a targeted holiday marketing plan that drives results—even if you’re starting. Here are five effective [...]

Understanding Google Authority Stacking: Boost Your SEO with Trusted Links. If you want to increase your website’s search rankings and authority, Google Authority Stacking, or “Google Stacks,” might be the perfect solution. What is Google Authority Stacking? This SEO technique leverages trusted Google-owned and other high-authority platforms to build credibility and help your site appear [...]

Spring is here, and everything will be in full bloom. Springtime means new starts, planning new things, and growing. The same applies to your business. Whether you have a local store, a corporate company, or work independently, new beginnings and fresh starts are always exciting. Let’s look at a few things that will help your [...]

The option to add a link on Instagram Stories will be rolling to all Instagram accounts. The platform listened to feedback from users and decided that the feature will no longer be restricted to higher-profile accounts with more than ten-thousand followers. The “link” replaces the “swipe up” option and can be accessed via the Link [...]