Courtney Kwiatkowski

How Long Does SEO Take to Work for a Small Business? This is one of the most common questions business owners ask when they are thinking about investing in SEO. It is also one of the most important questions to answer honestly. The realistic answer is this: SEO usually takes time, and there is no one-size-fits-all [...]

What Are AEO and GEO, and Why Do They Matter for Your Business? As search continues to evolve, businesses can no longer focus solely on traditional Google rankings. Today, customers are asking questions in Google AI Overviews, ChatGPT, Perplexity, voice search, and other AI-powered platforms. That means your website content needs to do more than rank. [...]

When most business owners think about Local SEO, they picture one goal: show up when someone searches for their service in their area. But in reality, your customers do not search using just one phrase. They search in dozens of different ways depending on what they need, how urgent it is, and what details they [...]

Google’s March 2026 core update is rolling out, and businesses should expect shifts in rankings, impressions, and website traffic as Google recalibrates what it considers the most relevant and helpful results. Some websites will see gains, some will see drops, and many will experience mixed movement across different pages. This is normal during a major [...]

If your website traffic has slowed down or certain pages are not appearing in Google search results, you might be dealing with an indexation issue. The good news? You don’t have to guess. Google provides a clear way to understand whether your pages are eligible to appear in search results, and it starts with Google Search Console [...]

When updating or migrating your website, one of the most overlooked yet critical tasks is setting up correct URL redirects. Mishandling redirects can damage your rankings, confuse Google, and frustrate users. At MILE Social in Middletown NJ, we build and manage websites on a dedicated server to ensure smooth migrations. Whenever URLs change, you need [...]

Google’s “Top Stories” Now Favors Preferred Sources: What This Means for Your Local SEO Strategy — In a recent update to its search interface, Google has made a quiet but significant change to how news content appears in its Top Stories section. For businesses and brands, this shift highlights the increasing importance of establishing trust and authority online—especially [...]

Picture this: It’s a typical Monday morning. Coffee in hand, you log into your analytics dashboard expecting to see the usual traffic patterns. Instead, your heart sinks. Your Google organic traffic has virtually disappeared overnight. This nightmare scenario became reality for one of our clients last December. Following Google’s November-December 2024 Core Updates, their thriving [...]