There is definitely value in having a YouTube channel. Video is the most engaging form of content. Each platform offers video options, but YouTube is where videos live. Consider it the largest search engine for videos. Almost any target market can be found via YouTube. If you have something to show or teach your audience, [...]
Faqs
How can my company build a presence on Instagram?
January 12, 2021Instagram is a great platform for brand awareness. Be consistent and responsive to your posts. If someone comments on a post, take the conversation off-line, and see how you can help them. Doing this also shows the potential customer they are speaking with a real person and not just a bot.
Should my company be using Instagram?
January 12, 2021Images and videos are the most engaging form of content and Instagram was created to support both. If your company has a visual product or service, then yes, you should be using Instagram. Or if you post engaging images, then yes. Instagram works best for B2C company’s because the image speaks directly to the customer. [...]
How do I know if my business should be using Twitter?
January 12, 2021If your company is B2C, then Twitter is a good social media platform to consider. Twitter also works for some B2B companies. The key is consistency and personality. Twitter is a conversation platform that presents the perfect opportunity to speak directly to your potential customers. When using Twitter, it is important to stay engaged and [...]
If I keep repeating my keywords on different pages of my website, will that help my SEO?
January 12, 2021If you asked this question a few years ago, the answer would be yes. However, with search engines ramping up their algorithms, the answer is no. When you repeat content you run the risk of Google not being able to determine which page is more relevant. It is better to consolidate content on one URL.
Can I delete content from my website or will that hurt my SEO?
January 12, 2021We do not recommend deleting content from your website without doing some research first. For example, using software like Google Analytics can help determine the relevance of a page on your website. Typically if a page has not received traffic in the last 6 to 12 months, it can be deleted. We also suggest measuring [...]
What does SEO do for my website?
January 12, 2021SEO can drastically improve your website when done correctly. It is important to know that SEO is not a one-time action. It needs to be managed constantly in order to be fully effective. Technical SEO involves improved load times, decreased bounce rate, and increased user engagement. Having high-quality content and keywords improves both engagement and [...]
How Many Social Media Platforms Should I Be Using?
January 12, 2021This depends on your industry, and the platforms your audience is using to find you.
Can MILE Social Demonstrate A Proven Track Record?
January 12, 2021Yes. As a matter of fact, we like answering your questions. Do you want references? We have them. Want to see some of our work? Ask us.
