Facebook is rolling out some new changes. The largest social media platform in the world is catering to the individual user by allowing them to customize their Facebook News Feed. Users can now choose which friends, interests, and pages they prefer to see information from first. Needless to say, this new application is called “See First.” [...]
Branding
Video Content Marketing Is Evolving
June 23, 2015By now you have heard video content is leading the heavy-weight division of content marketing. For those who have been keeping an open ear to the social media trend, you understand video is captivating to an audience. More time is spent watching video rather than reading a post. Each social media platform is trying to [...]
Social Media Influencing Consumer Behavior
March 11, 2015Social Media can grab consumers’ attention, but for how long? It only takes about 3-4 seconds to make a first impression. This is the amount of time you have to influence your audience that your product tops them all, and they basically need it in their lives. How does one resolve the difficult task to make [...]
A Brand Within a Brand
February 27, 2015Fact: Just about everyone posts photos when they are on vacation, or when they return from vacation. What exactly is in the photo? Aside from a beaming smile taken with a selfie stick, what is in the background that is still visible? A soon-to-be bride posts a picture with the caption, “Getting Ready for the [...]