Social Media can grab consumers’ attention, but for how long? It only takes about 3-4 seconds to make a first impression. This is the amount of time you have to influence your audience that your product tops them all, and they basically need it in their lives. How does one resolve the difficult task to make [...]
A Brand Within a Brand
February 27, 2015Fact: Just about everyone posts photos when they are on vacation, or when they return from vacation. What exactly is in the photo? Aside from a beaming smile taken with a selfie stick, what is in the background that is still visible? A soon-to-be bride posts a picture with the caption, “Getting Ready for the [...]
New for Twitter
February 24, 2015When someone used to asked me “What is Twitter,” I simply described it a list of real-time Facebook statuses. At the time, most people used Facebook as their primary source of social media, so I figured that description was relatable and easiest to understand. Twitter is much more now, and is definitely doing what it [...]