When you think of watching a video online, where is the first place you go to? (This is not a trick question.) Probably YouTube, correct? That makes perfect sense considering YouTube is the “Google” of videos. But times are changing my friends. And your business needs to keep up with the times. Facebook did their [...]
Social Media for Local Business Listings in 2016
December 22, 2015As we close out 2015 and enter 2016, business owners are thinking of the “next big thing” to make their company stand out in the new year. New game plans, budgets, and ideas are swirling. Owners and colleagues are strategizing new ways to boost business. Answers how to reach local consumers are being explored. These [...]
What Is Your Company’s Social Media Personality?
September 8, 2015Your employees, logo, and colors define your company’s personality. The consumer knows your product by name. They are a returning customer, because they know and trust your product. This is all based on people that do know. But what about customers that do not know? What if you had to introduce yourself through a social media outlet? What [...]
Facebook Makes Changes And Helps Companies With Branding
July 22, 2015Facebook has always encouraged companies to post ads, and charge them per click. Ads draw the audience’s attention to a specific brands, and re-directs them to the company’s website. The old pay-per-click method also included “likes” and shared content. Any attention to a brand is good, but the goal is to turn likes into customers. [...]
Liking a Facebook Business Page Is Not Enough. You Must See It First.
July 13, 2015Facebook is rolling out some new changes. The largest social media platform in the world is catering to the individual user by allowing them to customize their Facebook News Feed. Users can now choose which friends, interests, and pages they prefer to see information from first. Needless to say, this new application is called “See First.” [...]
Video Content Marketing Is Evolving
June 23, 2015By now you have heard video content is leading the heavy-weight division of content marketing. For those who have been keeping an open ear to the social media trend, you understand video is captivating to an audience. More time is spent watching video rather than reading a post. Each social media platform is trying to [...]
Some people are still confused about Google Plus
June 8, 2015MILE Social manages multiple social media platforms for small businesses. After carefully analyzing a business’s needs and goals, MILE composes a proposal. This proposal breaks down the company’s existing social media presence, then makes suggestions for platforms MILE feels will better the business, along with the benefits of each. One platform MILE stresses for every small [...]
Meerkat adds a twist to Real-Time Streaming
May 6, 2015If you have not heard, real-time streaming just got better. Meerkat is an app that allows you to watch and stream live video. It started off strictly linked to a Twitter profile. However, over the course of me writing this blog, Meerkat has jumped on the Facebook train. The “producer” of the stream can post a [...]
The Importance of Managing Social Media
April 21, 2015Social media is evolving every day. It can be overwhelming at times to keep up with most recent changes on Facebook and Twitter. Now you have to read about posting in addition to posting? Who has the time for that? How can someone running a business allocate the time to post or blog, while managing [...]
