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instagram

Hashtags on Instagram

You Can Now Follow Hashtags On Instagram

Instagram has expanded its Following options beyond just accounts. Now you can follow your favorite # hashtags on Instagram. This new feature is perfect for business Instagram accounts because it makes it easier to find content that is relevant to your industry. Consider this another search option. Your social media manager should be taking a deeper dive beyond [...]

Loconsolo Paints

Loconsolo Paints

MILE Social would like to welcome Loconsolo Paints to the family. Loconsolo Paints is a family owned and operated multiple outlet chain of Benjamin Moore Decorating Centers. They asked MILE Social to help grow their online presence through Facebook, Google Business Listings, and a new Instagram account. MILE Social creates and posts content, engages with their [...]

Brand On Social Media

4 Reasons Followers Unfollow Your Brand On Social Media

Every morning you reach over and grab your phone before you get out of bed. Time to check your social media before your day starts. You lay there with one eye open scrolling through your newsfeed when all of the sudden – an ad appears, and you decide to like the post and follow the [...]

Local Business Listings

Social Media for Local Business Listings in 2016

As we close out 2015 and enter 2016, business owners are thinking of the “next big thing” to make their company stand out in the new year. New game plans, budgets, and ideas are swirling. Owners and colleagues are strategizing  new ways to boost business. Answers how to reach local consumers are being explored. These [...]

Social Media Personality

What Is Your Company’s Social Media Personality?

Your employees, logo, and colors define your company’s personality. The consumer knows your product by name. They are a returning customer, because they know and trust your product. This is all based on people that do know. But what about customers that do not know? What if you had to introduce yourself through a social media outlet? What [...]

Managing Social Media

The Importance of Managing Social Media

Social media is evolving every day.  It can be overwhelming at times to keep up with most recent changes on Facebook and Twitter. Now you have to read about posting in addition to posting?  Who has the time for that?  How can someone running a business allocate the time to post or blog, while  managing [...]

Social Media Influencing

Social Media Influencing Consumer Behavior

Social Media can grab consumers’ attention, but for how long?  It only takes about 3-4 seconds to make a first impression.  This is the amount of time you have to influence your audience that your product tops them all, and they basically need it in their lives. How does one resolve the difficult task to make [...]

Brand

A Brand Within a Brand

Fact: Just about everyone posts photos when they are on vacation, or when they return from vacation. What exactly is in the photo?  Aside from a beaming smile taken with a selfie stick, what is in the background that is still visible?  A soon-to-be bride posts a picture with the caption, “Getting Ready for the [...]

Picture

The Power of a Picture

We all know the saying “A picture is worth a thousand words.” But how many words is your picture really saying on social media platforms, specifically the forever growing Instagram? Anyone can take a picture, and just about everyone can see it. You have no choice but to step up your picture game if you [...]