All businesses need social media- it’s the way of the digital world. Figuring out what platforms to use, what content to post, and how to post it is a full time job; right now, everyone in your company has three jobs each. Who do you delegate the job of social media manager to? Your best solution [...]
social media
Video is King
January 30, 2016When you think of watching a video online, where is the first place you go to? (This is not a trick question.) Probably YouTube, correct? That makes perfect sense considering YouTube is the “Google” of videos. But times are changing my friends. And your business needs to keep up with the times. Facebook did their [...]
How To Use Social Media To Sell Your Product
January 25, 2016Your company posts on social media, right? This means you’re showing your product to the world, correct? You get a few Retweets and Likes, so you must be doing this whole posting thing effectively, no? Not necessarily. Businesses need social media to sell their product or service. Social media makes this task successful if done [...]
Social Media for Local Business Listings in 2016
December 22, 2015As we close out 2015 and enter 2016, business owners are thinking of the “next big thing” to make their company stand out in the new year. New game plans, budgets, and ideas are swirling. Owners and colleagues are strategizing new ways to boost business. Answers how to reach local consumers are being explored. These [...]
Is Your Social Media Ready For The Holidays?
November 24, 2015Holiday shopping is in full swing. Businesses both big and small are working over time to bring holiday cheer and ease the shopping experience for everyone. If you do not have your plan for promoting your business or product yet, fear not, the power of managed social media is here to save you. Most likely [...]
Facebook Makes Changes And Helps Companies With Branding
July 22, 2015Facebook has always encouraged companies to post ads, and charge them per click. Ads draw the audience’s attention to a specific brands, and re-directs them to the company’s website. The old pay-per-click method also included “likes” and shared content. Any attention to a brand is good, but the goal is to turn likes into customers. [...]
Meerkat adds a twist to Real-Time Streaming
May 6, 2015If you have not heard, real-time streaming just got better. Meerkat is an app that allows you to watch and stream live video. It started off strictly linked to a Twitter profile. However, over the course of me writing this blog, Meerkat has jumped on the Facebook train. The “producer” of the stream can post a [...]
Are your Infographics informing your audience?
April 27, 2015When I was younger I was mesmerized by the glossy advertisements in my fashion magazines. Most adults flipped through them to get to the articles. I did the opposite, examining and piecing the details in the picture until the message jumped out at me. The ad could represent anything; a clothing brand, a car, or [...]
The Importance of Managing Social Media
April 21, 2015Social media is evolving every day. It can be overwhelming at times to keep up with most recent changes on Facebook and Twitter. Now you have to read about posting in addition to posting? Who has the time for that? How can someone running a business allocate the time to post or blog, while managing [...]