SEO

Social media management, SEO and website development services for businesses.

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Fall Back On Time, Not Your Social Media

This weekend the clocks change and we “fall back” one hour. It will become darker earlier causing people to feel tired and not wanting to do much. But this is the time of year where the hustle matters the most, especially if you’re a business owner. Cue the “H” word – Holidays. By now you should have your holiday strategy down to a T, created, and scheduled out, ready to market across social media platforms and search engines. You should already be done with Black Friday deals, last minute Christmas […]

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Is Your Website Secure with HTTPS & SSL?

Having a secure website is a no-brainer. Making sure your website is secure can be a little complicated. Three things determine a secure website -Authentication, Data Integrity, and Encryption. Google announced that all websites need HTTPS and SSL. What does this mean? Let’s break it down. HTTPS stands for Hypertext Transfer Protocol Secure. This ensures secure communications over computer networks. Data is encrypted during the communication process with HTTPS websites, meaning no one can tamper with data proving that your website is not fraudulent. SSL stands for Secure Socket Layer. This is […]

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MILE Social Speaks At The Mid-Atlantic Campground Owner’s Association Conference

MILE Social was invited to be a guest speaker at the Mid-Atlantic Campground Owner’s Association Conference. The theme of the conference was “Get Connected.” We stressed the importance of social media for campgrounds, and how campers are on the grid, trying to find ways to get off the grid. With 1.86 billion active Facebook users, campgrounds should take full advantage of Facebook’s business pages. Campers can use Facebook to see upcoming activities, leave user reviews, and contact the campground with one push of a button. Having a Google Business Page […]

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What Businesses Need To Know About Social Media in 2017

By now you should have your business on at least one social media platform. Social media is always evolving, and 2016 definitely proved that true. Snapchat grew into one of the most used platforms. Facebook added more value to business pages, and Twitter improved it’s 140 character count. We don’t expect you to know all this (that is our job). But we do expect you to use social media to improve brand identity and reputation. With that said, here’s a snapshot of what to expect in social media for 2017. Paid […]

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Some people are still confused about Google Plus

MILE Social manages multiple social media platforms for small businesses. After carefully analyzing a business’s needs and goals, MILE composes a proposal. This proposal breaks down the company’s  existing social media presence, then makes suggestions for platforms MILE feels will better  the business, along with the benefits of each. One platform MILE stresses for every small business owner is Google Plus (a.k.a. Google +) page. Many business owners do not have Google+, nor do they understand the importance of having this page.  The reasons are subtle, but powerful. Google+ is authentic. […]

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Are your Infographics informing your audience?

When I was younger I was mesmerized by the glossy advertisements in my fashion magazines. Most adults flipped through them to get to the articles. I did the opposite, examining and piecing the details in the picture until the message jumped out at me. The ad could represent anything; a clothing brand, a car, or even an alcohol brand;  Absolute Vodka ads were a huge inspiration. The visual stimulation always won me over and increased my want and “need” for that product (what twelve year old needs a $5000 pocketbook?). […]

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The Importance of Managing Social Media

Social media is evolving every day.  It can be overwhelming at times to keep up with most recent changes on Facebook and Twitter. Now you have to read about posting in addition to posting?  Who has the time for that?  How can someone running a business allocate the time to post or blog, while  managing their staff and updating accounting?  No one really has the extra time, but there are ways to make it work.  After all, social media has become a staple for success, and it is here to stay. […]

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Using Social Media To Get Free Exposure For Your Brand

Just when you thought you’ve exhausted all methods of making your brand more discoverable by using crafty SEO methods, Google has come into play (no pun intended).  Google has regained access to Twitter’s real-time social network stream.  The two reunite after an expired contract, and they are back with a vengeance. Should social media experts be worried about this marriage?  Fear not, there are many benefactors to this union.   Although the end results will not happen overnight, Twitter users should be familiar with what to expect and start to […]

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