Instagram is one of the world’s most popular social media platforms, with over 1.4 billion active users. It is a powerful tool for businesses to connect with their target audience and build their brand. A Business Instagram account is a must-have for any business that wants to reach and engage with its customers.
One of the main benefits of having a Business Instagram account is that it allows businesses to showcase their products and services in a visually appealing way. Instagram is a visual platform, which makes it perfect for businesses to share pictures and videos of their products and services. This allows your company to create a strong visual identity that resonates with its target audience.
Another benefit of having a Business Instagram account is that it allows businesses to engage with their customers more personally. Instagram allows businesses to share behind-the-scenes content, which gives customers a more personal look at the business. This builds strong relationships with their customers and creates a sense of trust and loyalty.
Managing a Business Instagram account can be time-consuming and requires much effort. This is where MILE Social comes in. We will edit your company’s photos and videos and optimize each video with the appropriate hashtags and descriptions. Our account managers will help you tell a story and find a “balance” with your photos, embracing company culture and product information. Instagram’s growing platform for businesses has introduced “Business Accounts” and advertising. Since Facebook owns Instagram, the two platforms can be connected without penalty. This is a great way to leverage photo contests and engage with your audience. Your manager will provide analytics and insight on how to improve the account’s performance. Speak with your account manager about setting this up if you have not done so already.