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Google is Removing Chat and Call Options from Google Business Profiles: What You Need to Know

Google will remove its chat and call history features in Google Business Profiles on July 31, 2024. We understand this may be difficult news for many businesses. As Google continually improves its tools, tough decisions sometimes must be made, impacting the businesses and partners who rely on them. Despite these changes, Google remains committed to [...]

How AI Can Transform Your Marketing Activities And Enhance ROI

In the digital age, Artificial Intelligence (AI) has emerged as a game-changer for marketing strategies, offering unprecedented opportunities for personalization, efficiency, and innovation. Businesses that leverage AI in their marketing efforts can gain a significant competitive edge, driving engagement, optimizing campaigns, and ultimately boosting Return on Investment (ROI). Here are seven ways AI can transform [...]

How To Empower Your Agency’s Social Media

Elevating Your Agency’s Social Media Strategy Staying ahead of the curve in the ever-evolving social media landscape is crucial for any digital marketing agency. As social media continues to be an indispensable tool for brand visibility and customer engagement, agencies must constantly refine and enhance their strategies. Here are six strategies to empower your agency’s [...]

When Does Your Company Need A New Website?

Understanding the Need for a New Website In today’s fast-paced digital landscape, your company’s website is more than just an online placeholder—the digital storefront greets your potential customers. But how can you tell when to redesign or build a completely new website? MILE Social, a leading digital marketing agency in New Jersey, shares insights on [...]

The Evolving Landscape of Email Marketing for 2024

In the ever-changing world of digital marketing, staying on top of the latest trends and strategies is vital. Email marketing remains a powerful tool for brand marketers, offering direct communication to consumers and audiences. At MILE Social, we recognize the enduring effectiveness of email marketing, but we also understand that consumer expectations and the email [...]

Google Shutting Down Business.Site Websites: What It Means for Your Business

As a digital marketing agency committed to keeping you informed, MILE Social wants to address an important update that may affect your online presence. Google has announced that as of March 1, 2024, Business.Site websites, a feature provided through Google Business Profiles, will be discontinued. Understanding the Change Google has offered a simple, automated website [...]

Bing Search Optimization in 2024 And Leveraging ChatGPT’s Impact

In the dynamic world of search engine optimization (SEO), 2024 has marked a pivotal shift with the increasing prominence of Bing Search, largely driven by the integration of ChatGPT. As Bing’s market share grows, businesses must adapt their SEO strategies to stay ahead. This blog explores Bing search optimization in 2024 and leveraging ChatGPT’s impact. [...]

Google Retires Mobile Usability Tools: Embracing New Standards in Web Development

In a significant move that marks a new chapter for web development, Google retires mobile usability tools. The change removes it’s long-standing Mobile Usability report, Mobile-Friendly Test tool, and Mobile-Friendly Test API. This announcement, aligning with the evolving needs of the digital landscape, is particularly noteworthy for digital marketing agencies like MILE Social. The change, [...]

YouTube Introduces A “For You” Section

YouTube is introducing a new “For You” section tailored to individual users when they access the platform. This feature is set to debut on November 20th, as announced by YouTube’s support account. The primary purpose of this section is to recommend a curated mix of content from a user’s subscribed channels based on their watch [...]