Tik Tok unveiled a new feature that will allow brands and professional accounts to access a new and advanced editing feature when it comes to creating videos for their page. This new feature will be a game-changer for brands and content creators, especially for brands looking to utilize the popular video-sharing platform as a marketing and advertising tool.
The video-sharing platform blew up during the pandemic and is still wildly popular amongst all ages. Young children and even the elderly are all wanting in on the fun and easy-going content. Brands will be able to edit ads that they are scheduling out and can do so directly on their ads manager profile. In addition to the editing feature users will also be able to gain full access to a number of exclusive fonts and video transitions. One of the other new features that are being introduced on the app is a masking tool that helps with tracking text over videos- a tool that is extremely useful when generating ads for products and companies. This can be extremely beneficial for a number of reasons, one being that with this new ads manager update users will be able to check the masking on their videos to ensure that none of the crucial text or images is covered or obstructed- which would, in turn, defeat the purpose of the ad itself. This feature will be a game-changer for the app and will draw in companies to want to advertise on their platform, especially knowing they can truly customize their ads so seamlessly.
MILE Social will make sure your company is staying up to date with the relevant social media platforms to keep your audience and customers informed and engaged. If you’re thinking about adding social media platforms to your website and brand give us a call at 732-889-3322 to learn more.