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Twitter

View Counts on Twitter

View Counts Are Now On Twitter

Twitter looks yet again to improve its platform by adding view counts to videos. This follows suit of YouTube, Snapchat, and Facebook. If you don’t know already, videos on Twitter play automatically as you scroll through your news feed. What counts as a full view? Two seconds counts as one view. The useful analytic is just [...]

Brand On Social Media

4 Reasons Followers Unfollow Your Brand On Social Media

Every morning you reach over and grab your phone before you get out of bed. Time to check your social media before your day starts. You lay there with one eye open scrolling through your newsfeed when all of the sudden – an ad appears, and you decide to like the post and follow the [...]

Twitter Characters

140 True Twitter Characters Are Due To Arrive September 18th

September 18th is the “due date” for Twitter to roll out longer characters per tweet. There will still be 140 characters, however, this time it’s for real. What does this mean? It means photos, links, and @ mentions will not take up the 140 characters allowed per tweet. This exciting change was mentioned back in [...]

Manage Your Companys Social Media

Five Reasons Why Someone Else Should Manage Your Company’s Social Media

All businesses need social media- it’s the way of the digital world. Figuring out what platforms to use, what content to post, and how to post it is a full time job; right now, everyone in your company has three jobs each. Who do you delegate the job of social media manager to? Your best solution [...]

Company Needs Twitter

5 Reasons Your Company Needs Twitter Now

Twitter is one of the fastest moving social media platforms. By fastest, I mean it is efficient, and users are able to communicate in real time. Twitter can be somewhat controversial because there are no filters, and it does not censor users. The ability to post virtually anything you want (within 140 characters) is very [...]

Local Business Listings

Social Media for Local Business Listings in 2016

As we close out 2015 and enter 2016, business owners are thinking of the “next big thing” to make their company stand out in the new year. New game plans, budgets, and ideas are swirling. Owners and colleagues are strategizing  new ways to boost business. Answers how to reach local consumers are being explored. These [...]

Social Media Personality

What Is Your Company’s Social Media Personality?

Your employees, logo, and colors define your company’s personality. The consumer knows your product by name. They are a returning customer, because they know and trust your product. This is all based on people that do know. But what about customers that do not know? What if you had to introduce yourself through a social media outlet? What [...]

Video Content Marketing

Video Content Marketing Is Evolving

By now you have heard video content is leading the heavy-weight division of content marketing. For those who have been keeping an open ear to the social media trend, you understand video is captivating to an audience. More time is spent watching video rather than reading a post. Each social media platform is trying to [...]

Real-Time Streaming

Meerkat adds a twist to Real-Time Streaming

If you have not heard, real-time streaming just got better. Meerkat is an app that allows you to watch and stream live video.  It started off strictly linked to a Twitter profile.  However, over the course of me writing this blog, Meerkat has jumped on the Facebook train. The “producer” of the stream can post a [...]

Managing Social Media

The Importance of Managing Social Media

Social media is evolving every day.  It can be overwhelming at times to keep up with most recent changes on Facebook and Twitter. Now you have to read about posting in addition to posting?  Who has the time for that?  How can someone running a business allocate the time to post or blog, while  managing [...]

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