Google launched Google Business Posts last year, enabling organizations to create quick updates which can be listed in Google searches where their business appears. Business owners can consider this a social media post on a grand scale on the largest search engine. This is why we always stress the importance of keeping your Google My [...]

Google+ has announced it is coming to an end. This rumor has been flying around for a while, but today they made it official saying they have low user engagement. Another reason for the shutdown is due to a flaw discovered in March that possibly exposed personal information of up to 500,000 people. The platform [...]

YouTube is expanding their video discovery with hashtags. Hashtags were already being used, but now the difference is that they are being displayed above the video title and at the bottom of the video. The first three hashtags you include in your description are the ones that will be displayed. The hashtags are also hyperlinks, [...]

Which of the following would you say out loud to Google or Alexa? “Paint store in New York,” or “Find a paint store near me.” You would most likely say the complete sentence since you are asking a device to find something for you. Welcome to the new age of Voice-First. While it is still [...]

You are so focused on managing your company that you are too busy to blog for your website. We hear you, and we get it. The competition is increasing for businesses to have an online presence. Blogging may be your ticket to staying ahead of the game.  Google is planning to swap to a mobile-first index. This [...]

Google has been quite impressive the past few months improving its platform by making it easier for businesses to connect with customers. Introducing “Reserve With Google,” the option that spares users from calling, texting, or even messaging a company – just reserving an appointment. This function is perfect for restaurants, massage therapists, or any service [...]

Every day millions of searches are done through Google. Keep your Google Business Listing up to date with consistent posts, updates, and contact information. Google My Business (GMB) is a free way to put your company’s information in front of potential customers. One of the biggest benefits to managing your profile is maintaining visibility on [...]

If you have not heard by now, Facebook has been re-adjusting its algorithm.  Users will see less advertising, and more posts from friends and family, and content that interests him or her. This has owners of business pages worried about a decrease in reach of their company’s content. The reason for Facebook changing its algorithm [...]