This past year posed many unfortunate obstacles for small business owners. Yet, we did learn a lot about creative social media strategies in 2020. Many of these strategies did prove successful and should be carried over into the new year. Times are changing, how should your company adjust in 2021? With the growth of online [...]

Facebook has done it’s homework on the algorithms during the COVID-19 pandemic. Developers learned that 38% of users engage with groups within their local community.  This sparked the launch a new option called Neighborhoods. Currently in test mode, Neighborhoods aims to connect users with their neighbors and discover more about local happenings. This is very [...]

API Messenger support is coming to Instagram Business Accounts. What does this mean for your company? Real-time customer service! You will be able to speak directly to potential customers over Instagram. Messages can also be accessed via CRM, allowing a conversation to be part of a customers order history. Similar to Facebook, you can create [...]

We have seen many changes this past year in the online retail sector. Businesses had to quickly adapt to the sudden increase of online sales in order to maintain profits. Websites had to be converted to e-commerce to continue sales. For some this was easy. For others, it was not. Google has made it free [...]

The Samaritan Center of Glassboro, New Jersey helps local residents with economic difficulties they may be encountering and provides free food once per month, and clothing. The Samaritan Center asked MILE Social for a new look for their site. Our web team came up with a new, user-friendly design. We also made sure the site [...]

Hashtags are now being used on Facebook. Most of us are already familiar with hashtags being used on Twitter, and now primarily Instagram. Hashtags offer new ways to discover topics, and emphasize key terms in posts. The hashtag first launched on Facebook in 2013 but never took off. This was due to a fear of [...]

Don’t let your company have a meltdown this holiday season! Yes, Christmas is 6 months away, and while we’re still enjoying the hot summer sun (and managing your company’s social media at the same time), staying ahead of the game is important. Facebook is quick to let social media marketers know this, too. Facebook released [...]

Just in time for summer, Capitol Exterminating System has a new website! Dave, the owner of Capitol Exterminating was referred to MILE Social when he wanted to update his company’s site. After reviewing his old site, we saw some room for improvement, including more call to actions, more eye-catching graphics, and easier navigation for a [...]